Take a video tour of the stunning new 2013 LX featuring the new Lexus Spindle Grill and updated Enform App Suite.

Fans! Get a tire alignment for just $99 with the purchase of 4 tires at regular price! This offer is only valid for 5 more days so hurry and get down to Lexus Carlsbad!

"LIKE" us on Facebook for this exclusive offer!

2013 Lexus GS 350 Ranks as One of the Fastest Selling Cars in USA!

The 2013 Lexus GS 350 is one of the top-ten fastest selling cars in the USA, according to Edmunds.

The ranking looks at the days-to-turn, or how many days between a vehicle’s arrival at the dealership and its purchase by a customer. In the month of March, the industry average was 53 days — in contrast, the GS 350 was only on the lot for an average of 15 days.

Other Lexus vehicles that performed well: the GX 460 at 28th with an average of 25 days at the dealership, the CT 200h at the 37th position with 28 days, and RX 350 coming in at 44th with 31 days-to-turn.

courtesy of lexus enthusiast

Fans! Are you looking for a fun night out? Do you enjoy jazz music? If so, head down to The Centre at Lexus Escondido on May 13th. It's the kick-off to their sunset concert series, and you don't want to miss out on a great time filled with awesome music!

Click here for details!

 

Fans! Are you looking for a fun night out? Do you enjoy jazz music? If so, head down to The Centre at Lexus Escondido on May 13th. It's the kick-off to their sunset concert series, and you don't want to miss out on a great time filled with awesome music!

Click here for tickets!

 

 

Bill Camp from the Lexus College provides a quick walk-around of the all-new 2013 ES. In it he points out the highlights and what to expect when the car goes on sale this summer.

Hey you! Yeah, you. Check out this fun loving IS 250.

Click here to view.

Thank you for this shining review!

Five star review from Cars.com:

"It was 10 years ago and she still runs as good as the day I drove her off the lot. We must have went to every dealership in the Los Angeles/San Diego area that day, but never found anything we liked or that was within our set price range until we stopped here. From the get go they were friendly and helpful. Excellent customer service, knowledgeable, courteous and very good prices. You will leave there with the car you want and not feeling pressured into buying. They took all the time in the world even though it was closing and not once did they make us feel hurried. If you don't want a car that's always being sent to the mechanic, then buy a Lexus. I've driven just about all the equal luxury sedans out there and there's nothing that even comes close to the way they handle and the comfort you feel when you're sitting in one. Think about it, heaven forbid, but if you had a head on accident, would you want to be in a weetle car or a LEXUS?!? We have a Tundra, too and you can't beat the overall safety and reliability the brand embodies. Love it! I'm about ready to trade her in, I'll come back and let you know how that experience went."

Lexus Crafting a New Approach to Customer Relationships

When Lexus was established 23 years ago, it was dedicated to providing the best customer service experience in the industry. Lexus’ commitment to that goal is reflected in its top position in the J.D. Power and Associates Customer Satisfaction Index for 15 years, including the past four in a row. Now, Lexus is raising the bar again by partnering with its dealers to create two new certified dealership positions. The Vehicle Delivery Specialist (VDS) will introduce customers to their new cars and review the features of each vehicle. The Vehicle Technology Specialist (VTS) will serve as a resource for customers who have any questions about how to use the advanced functions of their vehicle, including the new Lexus Enform telematics system.

“With the advent of more technology in luxury cars, customers often have questions about their navigation system, establishing a Bluetooth connection for their phone or managing other telematics systems,” explains Mark Templin, Lexus group vice president. “While we’re happy to answer their calls, we think it will be much more beneficial to have experts at our dealerships who can establish and maintain relationships with customers to answer any questions about their cars.”

With the launch of the new 2013 GS, training for the VDS and VTS positions is now taking place across the country. To emphasize the importance of these customer-facing positions, Lexus is applying the philosophy of “takumi,” or master craftsman, to their jobs. Dealership associates are trained to treat customer service as a craft and are given advanced tools to help them go the extra mile with customers. Much of the training for the dealership associates is accessed through interactive iPad apps. The product information apps, including one specifically for the GS and also for Lexus Enform, include training exercises and are available for customers to download. Or, if a customer prefers, he or she can use iPad features like Facetime to contact their dealership and receive a remote personal tutorial in their vehicle.

“Lexus customers are becoming more and more technologically savvy and we want our dealership associates to be able to communicate effectively with them throughout the sales, delivery and ownership process,” says Vince Salisbury, Lexus College dealer training manager. “Customers can access the information on their own, come in to the dealership or contact their dealership via phone, e-mail or iPad to get the answers they need. The idea is to give them what they want, when they want it, and how they want it.”

In addition to providing technical training, Lexus is training dealership associates to recognize verbal and nonverbal feedback to customize each customer’s experience. Some industries have more experience in this arena, so in addition to identifying the best people currently at their dealerships, some Lexus dealerships are looking outside the automotive realm to recruit and train for these new positions.

Alex Oger, a Vehicle Technology Specialist who was recruited to Sewell Lexus in Dallas, Texas, from a local Apple Genius Bar says, “Every customer has a different comfort level when it comes to technology and it’s my job to find out what the customer wants to know and then explain it in a simple way. My philosophy is ‘let’s discover this together.’”

Oger also meets with customers at their first service after they’ve had a chance to drive their vehicle for a little while. He reviews the features and answers any questions they may have.

Dr. Thomas Trillin, a former podiatrist and passionate Lexus owner, is now a Vehicle Delivery Specialist at Superior Lexus in Kansas City. “I had owned five Lexus vehicles and loved the brand, so when I retired, Superior Lexus hired me to introduce customers to their new car. I always try to read the customers and make the process personal and enjoyable. Some people want to spend a long time and some just want the keys to drive out the door. I make sure the customer knows they can always come back for more information. This is not a one-shot deal.”

To ensure best practices are shared throughout the dealer network, Lexus is establishing an on-line forum of customer issues and solutions where associates can ask questions, offer suggestions and provide support to one another.

“At the beginning of each training session, we welcome dealership associates who are already the best in the industry. We introduce technology and tools to help make them even better,” said Salisbury. “When they leave, they understand the commitment we’re asking of them and they’re excited to become customer service ‘takumis.’”

Courtesy of Lexus

Car Care Tip

Fans! Here is a car care tip. Check your tire pressures regularly. Bad tire pressures can affect fuel economy, handling and comfort.

Check out these great specials from Lexus of Carlsbad! Stop by today!

The bold new face of Lexus is here. Watch the 2013 GS Virtual Tour to get a closer look at the design, technology and performance features.

Happy Wednesday Fans! Here is your weekly car care tip.

Do not race your car’s engine during start-up. This is a quick way to add years of wear to your engine, especially if it’s cold outside.

2013 Lexus GS Earns IIHS Top Safety Pick Award

The redesigned 2013 Lexus GS sedan has earned the Insurance Institute for Highway Safety (IIHS) top award for good performance in front, side, rollover and rear impact evaluations.  The GS is the third Lexus to qualify since the Institute made the criteria for earning the Top Safety Pick award tougher in 2010. The other models receiving the award are the RX and CT 200h.

Courtesy of iihs.org